PROJECTS FUNDED IN 2019
Taking Care of Community Cats
We are partnering with Cara Welfare Philippines to spay, neuter and vaccinate cats in Taguig City, south-east of Manila, to control the animal population and to help address issues of animal abuse of cats. The surgical and medical procedures will be complemented by teaching animal welfare and humane education classes in public elementary schools and high schools (targeting over 1,000 students) as well as to a variety of homeowner’s associations within the community to highlight not only the importance of spaying and neutering household pets but also to promote respect and kindness to all living creatures. Stray cats and dogs are also members of these communities and deserve everyone’s compassion!
A Boost for a Pig Sanctuary
We are very excited to support the Little Oink Bank Pig Sanctuary in their pursuit to obtain federal charity status in Canada. Located in Aldergrove, British Columbia, the sanctuary currently houses approximately 35 residents, primarily pigs but also a few calves, sheep and some pups. Becoming a registered charity will undoubtedly give them a boost in their efforts to collect more donations from the general public, directly benefiting all the farm animals living there!
Humane Education in Tanzania
MERU ANIMAL WELFARE ORGANIZATION’S GOAL IS TO RAISE AWARENESS AMONGST CHILDREN ABOUT THE HUMANE HANDLING OF ANIMALS AND HOW TO TREAT ANIMALS AS SENTIENT BEINGS. THROUGH HUMANE EDUCATION CLASSES, IT SEEKS TO ELIMINATE IGNORANCE AND MYTHS ABOUT ANIMALS WHICH ARE PERVASIVE IN THE COMMUNITY. WE ARE COLLABORATING WITH THEM TO CONDUCT THESE CLASSES AT APPROXIMATELY 17 SCHOOLS LOCATED IN THE MERU DISTRICT IN NORTHERN TANZANIA, REACHING UP TO 350 STUDENTS PER SCHOOL, AGED BETWEEN 9 AND 14 YEARS. ANIMAL WELFARE CLUBS WILL BE ESTABLISHED IN THE SCHOOLS, AS WELL AS IN ANIMAL HEALTH COLLEGES, TO REINFORCE AWARENESS AND KNOWLEDGE OF ANIMAL WELFARE ISSUES AND TO ENSURE THE MOMENTUM FOR CHANGE IS MAINTAINED. IN ADDITION, WE ARE SUPPORTING THE DEPLOYMENT OF FREE MOBILE VETERINARY CLINICS THROUGHOUT THE YEAR TO TREAT STRAY DOGS AND CATS AS WELL AS DONKEYS, AND TO DEMONSTRATE TO THE COMMUNITY THE BENEFITS OF IMPROVED ANIMAL HEALTH AND WELFARE. THE GOAL IS TO RAISE A KIND AND COMPASSIONATE GENERATION WITH A DIFFERENT PERCEPTION OF THE HUMAN-ANIMAL RELATIONSHIP!
We are proud to offer our support to The Fur-Bearers in their development of a comprehensive step-by-step "how to" manual to educate the government, municipal staff and private landowners about the benefits of beavers and how to build flow devices, exclusion fencing and other non-lethal alternatives to manage problems related to beaver activity. Beavers are a keystone species and the wetlands they create are vital for other species, including humans. In times of drought, forest fires and climate change, keeping fresh water on the land is imperative. Beavers are also curious, hardworking and sentient creatures who suffer terribly in traps and are worthy of protection. Non-lethal options to deal with beavers are available, inexpensive and effective but are not yet well-known by the public. This new manual will not only detail solutions to manage human-beaver interactions but also include a positive message about wildlife coexistence and the importance of the preservation of all ecosystems.
The Truth about Eggs
We are very excited to announce that we are supporting Egg-Truth.com in their multi-channel advertising campaign to create awareness around the plight of egg-laying hens in Canadian industrialized egg production. Egg-Truth.com is the only animal advocacy organization that exclusively focuses on eggs, egg production and the negative impact of egg consumption on human health. The goals are to draw the general public’s attention to the cruel and inhumane nature of egg production from hatchery to slaughter and to offer consumers plant-based alternatives to chicken eggs. The comprehensive awareness campaign consists of four different elements: ad faces on Toronto transit shelters, a targeted social media ad campaign, a street-level marketing campaign during which a video montage of some of the cruelest practices of egg production will be shown to the general public and during which egg-free starter kits will be handed out, and finally the distribution of 17,500 starter kits in copies of Toronto Star’s Saturday home delivery edition. The starter kits will contain delicious egg-free recipes, information on egg production and a coupon for a discount on a vegan egg alternative. It is time for everyone to learn the horrifying truth about eggs!
Human-Elephant Conflict Mitigation
We are working with Aide For Nature and Conservation in Western Uganda to encourage local farmers to grow chili peppers as an appropriate human-elephant conflict mitigation method. Elephants can sense and sniff chilis from very long distances and find their smell very irritating and unpleasant which creates a natural repellent. Human-elephant conflicts are a complex problem which affect both the farmers and elephants as they compete for the same resources and are ultimately a threat to the long-term survival of both humans and elephants. Affected communities have experienced negative effects on their social, economic and cultural life. These conflicts create anger towards elephants because they ruin people’s livelihoods and destroy property. Such anger undermines support for elephant conservation and has led to farmers killing elephants or turning a blind eye to poaching. Local communities will be empowered and trained to grow chili peppers as buffer crops around their farms and villages, which will then be harvested and sold on local markets. In addition, this project will be combined with an advocacy and conservation campaign to promote the protection of elephants.
P.E.A.C.E. (People Ensuring Animal Care Exists) is a not-for-profit based in British Columbia whose objective is to unite and provide support and assistance to all the farm animal sanctuaries across the province. The organization’s focus is on three priority areas: Resources, Rescues and Education. Through its “Resources” activities, the organization will be searching for and collecting free and discounted resources for sanctuaries, such as free feed from food waste organizations, discounted building materials, etc. Its “Rescues” area will be providing animal transportation services for sanctuaries and will manage a rescue fund to help pay for gas, trailer rentals and emergency ferry costs. They are also developing an online search engine for sanctuaries to list which locations have available spaces to rehome rescued animals. Through its “Education” component, P.E.A.C.E. will organize social media classes for sanctuary staff and volunteers to help them increase their online presence, provide support to sanctuaries interested in conducting tours for schools and senior centres and will look to develop free humane education workshops at schools. We are providing our support to help them start-up and launch various promotional activities!
Saving Madagascar Together
We are very proud to announce that we are supporting two big projects from the Mad Dog Initiative, an organization working on the ground in Madagascar: firstly, the organization will expand their environmental-humane education program with the help of the Association Mitsinjo in the Central part the country, including developing new content for education outreach, supporting teacher-training workshops, creating primary school nature programs (such as tree planting and reforestation) and conservation-oriented festivals, establishing sustainable schools (with solar panels, latrines, handwashing stations, lunch programs and community gardens), and furthering community development by instituting an environmental-humane education program specifically targeted to adults. Secondly, the organization will collaborate with and support Reniala Park at SIB (Société Industrielle du Boina), one of only two centers that house and rehabilitate lemurs that were confiscated by local government officials from the illegal pet trade. They will provide veterinary care and enrichment for individual lemurs, support the rescue and intake of newly rescued individuals, conduct research to gain an understanding of the drivers leading to the illegal extraction of wild lemurs in this region and the desire of locals and expatriates to own lemurs as pets, and develop appropriate conservation messaging, education and outreach materials to raise awareness about this issue.
The “Factory Farm Experience”
Solutionary Events’ “Factory Farm Experience” is intended to be an educational museum-style exhibit to teach people about the realities of factory farming. The experience is designed to be realistic and yet appropriate for both adults and children and is meant to shine the light on a dark, windowless system. Many people are afraid of watching graphic videos or reading articles about violence toward animals. However, this experience is a life-changing opportunity to walk into a barn/tent full of facts and interactive activities and allows people to educate themselves in a non-judgmental, non-graphic, enlightening environment. Our support will help create a traveling exhibit to be brought to events throughout Florida; it will contain various model enclosures (veal crates, gestation crates, battery cages etc.) which accurately depict a factory farm environment and will be divided into different sections where educational information will be presented. Audio-visual equipment will also be used to display the sounds and sights of a real factory farm. Visitors will be able to fully grasp the magnitude of how their lifestyle choices affect themselves and others and will hopefully stimulate and encourage people's natural sense of compassion and empathy toward all living beings.
Helping Rescued and Abandoned Farm Animals
We are very happy to support A Home for Hooves Farm Sanctuary Foundation, located on Vancouver Island in British Columbia, in their quest to obtain charitable status. The 4.5-acre family-run sanctuary currently houses 38 residents, including pigs, hogs, goats, chickens and ducks. Being registered as a federal charity will allow the sanctuary to issue tax receipts which will hopefully increase public donations. Additional funds will in turn help all the abandoned and rescued farm animals live out their natural lives in a caring, nurturing and loving environment.